Describe the company your practice wants as a client, or the legal team you sell to, in one sentence. Jesse searches the live internet and returns the ones showing a legal trigger right now: a first general counsel hire, a new country, a funding round, a contract-heavy growth spurt. With the source page and the date.
1200+ sales teams use Agent Jesse · no credit card required
Harrowgate Labs
Boston · 180 employees · Series B
Tidewater Robotics
Austin · 95 employees
Referrals and alumni networks bring in the clients you already know about. The Series B company that just opened in Dublin does not know your firm exists, and neither does its future general counsel.
Lead marketplaces sell consumer matters. A commercial, corporate, or employment practice, or a legal-tech vendor selling to in-house teams, gets nothing from them.
A company's first in-house lawyer picks outside counsel and legal tooling in their first quarter. Partners who reached the CEO before that hire are on the panel; the rest are not.
Signal 1
A first general counsel or Head of Legal is the single strongest signal in legal business development. Before they start, the CEO is deciding which outside firms to keep. After they start, the new hire is choosing contract management, e-signature, and a legal ops stack. Both windows are public.
Example result
Company
Signal 2
A new entity abroad, roles posted in a new country, or a product launched in a regulated market means employment law, data protection, entity formation, and local regulatory work all at once. The registry filing and the first local job post arrive before anyone has been engaged.
Example result
Company
Signal 3
A company that doubled its customer count, opened a channel-partner program, or tripled headcount is signing vendor, customer, and employment contracts faster than anyone can review them. That is when contract management software gets bought and when a firm's commercial practice gets a retainer.
Example result
Company
Signal 4
A funding round produces a shareholders' agreement, option-plan work, board governance, and the first serious IP and employment matters, usually within two quarters. The announcement carries the date, the amount, and the investors, and it is the most public legal trigger there is.
Example result
Company
How it works
Company type, legal trigger, one constraint. "Healthtech companies in the Northeast that hired a first GC this year." That sentence is the whole input.
Every query runs against the internet now, not a stored list. Each company comes back with the trigger, the source page, and the date. 10 credits a search.
Enrich only the executives you will email, 5 credits each. Open with the Dublin entity or the new Head of Legal. Re-run weekly and work only the new rows.
Worked example
Harrowgate Labs
Boston · 180 employees · Series B
To: CEO, Harrowgate Labs · Subject: Dublin employment contracts before your Head of Legal starts
Congrats on the Irish entity. Eight Dublin hires before a Head of Legal is in place usually means the employment contracts and the data-transfer paperwork are being done by whoever is free.
We set up the Irish employment and GDPR framework for a Boston software company at the same stage last year, so their incoming GC inherited a clean file instead of a backlog.
Worth 20 minutes before the first Dublin start date?
Honest fit
| Choose | If you | Because |
|---|---|---|
| Jesse | win clients or sell to legal teams on triggers: first GC hires, new jurisdictions, funding rounds, contract-heavy growth | A sentence against the live web gives a short list with a dated reason to write. Free to start; Pro $9/mo. |
| Legal market intelligence (Lex Machina, Bloomberg Law, PitchBook) | need litigation histories, deal tables, or who represented whom on past matters | Matter-level and deal-level reference data Jesse does not hold. Those tools tell you a company's legal past; Jesse tells you its legal present. |
| LinkedIn Sales Navigator | sell through partner networks, alumni ties, and warm introductions | Warm paths beat cold outreach in legal. Jesse finds the company and the trigger; it does not give you the introduction. |
| ZoomInfo | sell legal tech into large in-house departments through procurement | Depth in enterprise org charts and procurement-friendly contracts Jesse does not offer today. |
Most firms run two: Jesse for who triggered this week, a warm-path tool for the introduction. Jesse pricing read 11 Sep 2026; market-intelligence tools described from public positioning, not re-verified.
Pricing
$0
1,000 credits, once
≈100 searches, no card
$9/mo
1,000 credits/mo
Alerts, CSV export, lookalikes
$29/mo
8,000 credits/mo
API, MCP, n8n
$100/mo
30,000 credits/mo
Priority support
As of 14 September 2026. Phone enrichment is 30 credits.
Search for the legal event, not the company type. A first general counsel hire, a new foreign entity, a funding round, or a contract-heavy growth spurt each creates outside-counsel work within a quarter. In Jesse, one sentence such as "Series B companies that opened a European entity this quarter" returns those companies with the source and the date. Write to the CEO about the event, not about the firm.
Purchased legal leads are consumer matters: injury, family, immigration. A commercial or corporate practice gets nothing from them. Owner-direct outreach to companies that just hired a first Head of Legal or filed a foreign entity costs 10 credits a search on Jesse and reaches decision-makers before they have a panel.
The role is on the careers page and LinkedIn before anyone is hired. In Jesse, "Find me 100 companies hiring in-house legal teams" returns the company, the role, whether it is a first legal hire, and the source. Write to the CEO now about the outside-counsel panel and to the new GC in their first month about tooling and support.
Sell to the moment the team forms or the volume jumps. A first GC, a legal ops hire, a contract surge from rapid growth, or a new jurisdiction each puts CLM, e-signature, or matter management on a shortlist. In Jesse, "Find me 100 fast-growing companies that may need contract management software" returns those companies with the growth signal. Open with the specific volume driver.
Watch for the entity filing and the first local job posts, which come months before any announcement. In Jesse, "Find me 100 companies expanding internationally that may face new legal and regulatory requirements" returns the company, the jurisdiction, and the source. Employment and data-protection work arrives first; entity and tax structuring follows.
The round is announced with the amount and the investors. In Jesse, "companies that raised a Series A or B in the last 90 days and have no in-house legal team" returns the company, the round, and whether a GC exists. Shareholder agreements, option plans, and board governance follow within two quarters; the venture practice that wrote first usually gets the work.
No. Those tools hold litigation histories, deal tables, and past representation, and Jesse does not. Jesse finds which companies have a legal trigger this month: a hire, a jurisdiction, a round, a contract surge. Use market intelligence to understand a target's legal past and Jesse to know when to write.
Within one quarter of a trigger, and usually before a general counsel is in place. A funding round produces corporate work within two quarters. A new jurisdiction produces employment and data-protection work before the first local hire starts. A first GC picks the outside-counsel panel and the legal stack in their first 90 days. The event sets the timing, not the firm's marketing calendar.
Run one of the four legal prompts, or write your own, on the free plan. 1,000 credits, no card.
Prices read from agentjesse.ai/pricing on 11 September 2026 (page dated 14 September 2026). Result cards on this page are illustrative examples.